I collaborate with hotel owners and management teams to create and implement marketing plans, integrating traditional sales strategies with online and social channels to ensure measurable results and long-term positioning.<\/p>\n
Training & Education:<\/strong> Building on over a decade of experience managing luxury and boutique hotels, I\u2019ve developed training programs to guide and mentor the next Sales Calls, Trade Fairs & B2B Events<\/strong>: I actively participate in international luxury trade shows and workshops across the United States, Europe, Asia, the UAE, and Saudi Arabia, representing high-end Italian hotels, villas, and destinations. Fam Trips & Site Inspections<\/strong> My philosophy: To turn every encounter into an experience, every experience into a story, and every story into sales.<\/p>\n Tourism Start-Up Consulting<\/strong> Restaurant & Gourmet Branding Destination Marketing<\/strong> International Collaborations<\/strong><\/p>\n I work with prestigious international companies such as Nebe Promotion & Communication<\/strong>, leaders in B2B event organization, luxury travel [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_width_px=”710px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ background_position=”top_left” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”NEL MONDO DELL\u2019 UNIVERSITA\u2019” _builder_version=”4.16″ header_font=”Montserrat||||” header_text_color=”#1f1f1f” header_font_size=”36px” text_orientation=”center” max_width=”710px” module_alignment=”center” animation_style=”fold” animation_direction=”bottom” animation_intensity_fold=”20%” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text admin_label=”dettaglio” _builder_version=”4.16″ text_text_color=”#000000″ text_font_size=”16px” text_line_height=”1.9em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” max_width=”1000px” module_alignment=”center” animation_style=”fold” animation_direction=”bottom” animation_intensity_fold=”20%” global_colors_info=”{}”] With my students of hospitality management<\/strong> together with sales and marketing strategies that combine: [\/et_pb_text][et_pb_text admin_label=”dettaglio” _builder_version=”4.16″ text_text_color=”#000000″ text_font_size=”16px” text_line_height=”1.9em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” max_width=”1000px” module_alignment=”center” animation_style=”fold” animation_direction=”bottom” animation_intensity_fold=”20%” global_colors_info=”{}”]<\/p>\n
generation of hotel managers and marketing professionals.
These programs bridge the gap between daily operations and strategic vision, combining leadership, communication, and digital skills essential for today\u2019s hospitality leaders.<\/p>\n
Through direct meetings with travel advisors, tour operators, and DMCs, help strengthen Italy\u2019s presence in the global luxury travel market.<\/p>\n
I personally organize and coordinate FAM trips and site inspections for travel agencies and tour operators from all over the world \u2014 creating opportunities for them to experience Italy firsthand.
These experiences allow agents to connect authentically with the destination, transforming curiosity into commitment, and leads into loyal clients.<\/p>\n
I support the development of new hospitality start-ups across Italy, from strategic planning to full operational setup:
Business model definition
Management structure and recruitment
Supplier selection
Sales and marketing strategy
Brand positioning, both online and offline
My approach combines local know-how with international standards, serving both domestic and inbound luxury markets.<\/p>\n
I manage digital communication and online positioning for Michelin-starred and fine dining restaurants across Italy, showcasing their identity and culinary excellence through storytelling, visuals, and social strategy.<\/strong><\/p>\n
I collaborate with municipalities in Tuscany and Umbria on destination marketing projects that promote authentic, sustainable, and experience-driven tourism, enhancing local visibility on both national and international levels.<\/p>\n
promotion, and fam trips for agencies and tour operators that sell Italy \u2014 and other exclusive destinations \u2014 across global luxury markets.<\/p>\nIN THE ACADEMIC WORLD<\/h1>\n
![\"University](\"https:\/\/bpsalesandmarketing.com\/wp-content\/uploads\/2019\/01\/universit%C3%A0.jpg\")
<\/p>\n
Marketing and social media strategy
Sales and positioning
Copywriting and storytelling
Leadership and human resource management
\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_width_px=”710px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ background_position=”top_left” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”NEL MONDO DELLE AZIENDE” _builder_version=”4.16″ header_font=”Montserrat||||” header_text_color=”#1f1f1f” header_font_size=”36px” text_orientation=”center” max_width=”710px” module_alignment=”center” animation_style=”fold” animation_direction=”bottom” animation_intensity_fold=”20%” global_colors_info=”{}”]<\/p>\nIN THE CORPORATE WORLD<\/h1>\n